Wall Murals
| Wall murals are advertisements painted directly upon building walls or computer-printed on pressure-sensitive vinyl and attached to walls (not all walls accommodate vinyl). Uniquely proportioned and singularly dimensional, they accommodate a wide variety of unusual creative sizes and shapes and have large scale (often several stories high) exposure and high visibility to vehicular and pedestrian traffic. Located on major freeways and highways, on commuter and tourist routes and in downtown business districts, wall murals are custom-designed for long-term. |
Primary Uses
Selected coverage of highway, expressway and commuter traffic, wall murals often become
landmarks in a city.
Availability
In major markets, such as New York, Los Angeles, San Francisco, and other major urban areas.
Research/Market Information
In major markets, circulation is verified by TAB (Traffic Audit Bureau).
Method of Purchase
Special contracts for long-term leases, usually month and sometime years. These units often
require substantial investment in design, construction and maintenance.
Production Types
Painted
This technique is rarely utilized today. Artwork should be received by plant operator 60 days
before a posting date. Rendered by skilled artists and painted, the artwork scale should be 3/8"
or 1/2" = 1.
Hung
For exterior wall murals where the building is the structure, wind load becomes an issue. To
alleviate some of the stress an open weave of vinyl-coated polyester fiber commonly referred to
as "mesh" is the preferred substrate. Not only does it allow the wind and the water to pass
through, it also allows light to pass through so that the occupants of a wrapped building can
see out windows.
Adhesive
An adhesive-backed direct application can also be used for "wrapping" a building or any other
surface. This group of substrates is either calendar or cast depending on the longevity of the
application. These substrates, while often vinyl, are also be from from Mylar and polyester.
There is an alternate substrate used for concrete, brick, or primed sheet rock. When applied to
glass the material is perforated. Where light passes through, they are translucent or clear as in
backlit units. There are adhesives designed for cold as well as warm temperatures.
Selected coverage of highway, expressway and commuter traffic, wall murals often become
landmarks in a city.
Availability
In major markets, such as New York, Los Angeles, San Francisco, and other major urban areas.
Research/Market Information
In major markets, circulation is verified by TAB (Traffic Audit Bureau).
Method of Purchase
Special contracts for long-term leases, usually month and sometime years. These units often
require substantial investment in design, construction and maintenance.
Production Types
Painted
This technique is rarely utilized today. Artwork should be received by plant operator 60 days
before a posting date. Rendered by skilled artists and painted, the artwork scale should be 3/8"
or 1/2" = 1.
Hung
For exterior wall murals where the building is the structure, wind load becomes an issue. To
alleviate some of the stress an open weave of vinyl-coated polyester fiber commonly referred to
as "mesh" is the preferred substrate. Not only does it allow the wind and the water to pass
through, it also allows light to pass through so that the occupants of a wrapped building can
see out windows.
Adhesive
An adhesive-backed direct application can also be used for "wrapping" a building or any other
surface. This group of substrates is either calendar or cast depending on the longevity of the
application. These substrates, while often vinyl, are also be from from Mylar and polyester.
There is an alternate substrate used for concrete, brick, or primed sheet rock. When applied to
glass the material is perforated. Where light passes through, they are translucent or clear as in
backlit units. There are adhesives designed for cold as well as warm temperatures.
| Contact us for availability in major markets nationwide. 1-888-400-6883 |
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